Jusino - Vaquera

Sophia Jusino


Fusing identity exploration with societal critique has been the cornerstone of my artistic mission. My recent accolade for a pop art screen-printed piece marks a significant milestone in this journey, seamlessly blending my passion for graphic design and social commentary while paying homage to cultural heritage and feminist discourse. The awarded piece, a vibrant pop art screen print, comprises four distinct prints, each portraying a powerful Hispanic woman astride a horse in the desert—a nod to Marlboro man advertisements with a contemporary twist. Rich in color and intricate patterns, each print celebrates the harmonious fusion of tradition and modernity. Intertwined within the imagery are poignant Spanish phrases such as "Vaquera" and "Cria Cuervos y te sacaran los ojos," imbuing the artwork with layers of cultural depth and cautionary tales of misplaced trust. This artwork serves as a visual dialogue on gender roles, cultural heritage, and the ramifications of societal constructs, inviting viewers to unravel the nuanced layers of identity woven within the composition. It encapsulates my ongoing exploration of feminist narratives and Latina social issues, which form a thematic thread running through much of my portfolio. Throughout my artistic journey, I am driven by a desire to delve into graphic pop art print styles, drawing inspiration from esteemed artists like Barbara Kruger, Guerrilla Girls, Luis Jiménez, and Takashi Murakami. As I continue to evolve as an artist, my aspiration is to become a graphic designer, seamlessly integrating psychology and color theory into my work to establish deeper connections with my audience. My art is not just a visual expression but a means of communication, a conduit for engaging with people on a profound level and sparking meaningful dialogue. I strive to push the boundaries of artistic expression while advocating for social change. My ultimate goal is to leave an indelible mark on both the cultural landscape and the hearts of those who engage with my creations.